A Commentary on Visual Culture

February 28, 2005

Garanti Bankasi on Fanzine Style

Garanti Bankası, a major bank of Turkey, has had its new campaign: "Üniversiteli için Bankacılık" ["Banking for the University Student"] graphic-designed in "fanzin style". The mentioned style, largely appropriated by punk or anarchist photocopy fanzines as well as situationists, is based on a collage of various printed material and typewriting. Stripped of its politicalness, it lies naked, as yet another style, on the brochures and posters.


Link - Side 1/2 of the 3-page brochure (1280x910, .JPEG format, 426K) Link - Side 2/2 (1280x912, .JPEG format, 376K)

"Ideology tries to integrate even the most radical acts." - Doesn't this banking campaign seem to fulfill Situationists' expectations of -or observations regarding- the society?



Link - to the Situations Picturebook from where this picture was borrowed.

0 Comments:

Post a Comment

<< Home